Competitor Intelligence

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Competitor Intelligence

Our Approach

Yellow Folder provides detailed industry, company, salary and talent data including organisation charts, remuneration benchmarking, and pre-and-post acquisition audits. Yellow Folder’s approach to competitor intelligence is based on feedback from our clients, namely that reports which rely on static, large-sample, shallow results are not satisfactory; instead Yellow Folder works with our clients to produce competitor intelligence that is current, verified, and presented in a practical way that is ready for tactical use.

How we help clients

Our Impact

A property investment organisation was considering a restructure of the finance team reporting into the Chief Executive, and wanted advice on the prevailing structural models for finance in aligned industries, including organisation structures from comparative companies and case studies detailing major finance transformations in Australia.


Project Scope

This organisation asked Yellow Folder to gather relevant competitive intelligence, which we then used to provide advice on key changes to be made to the existing organisation structure.

Strategic Recommendations

Yellow Folder helped this organisation to construct a business case for change by developing a communications project plan and all supporting documentation. Additionally, we assisted in the selection of the right recruitment vendors to support the sourcing of new talent to join the finance function.

Yellow Folder Performance

Yellow Folder’s competitor intelligence solution enabled our client to make a fully informed decision based on objective, fully verified market data to restructure their finance team, and successfully assisted them to identify and attract new talent more aligned to their strategic objectives.

How We Disrupt

Our Supporting Services

Talent Investigation

Comprehensive market mapping aimed at identifying talent aligned to specific roles or job families for opportunistic hires or specific recruitment outcomes

Succession Planning

Strategic sourcing to help companies mitigate risk for high profile, critical Executive and Board-level positions

Diversity and Organisational Development Consulting

Supporting companies to apply a diversity and inclusion lens to their talent strategies and organisation development

About Us:

Yellow Folder Research is based in Melbourne and supports clients nationally and internationally by providing a range of Talent Investigation, Succession Planning, Competitor Intelligence, Diversity and Organisation Development Consulting services.

Contact Us:

If you would like to learn more about the services we offer, please contact us.


Level 9, 401 Collins Street
Melbourne, VIC 3000


03 9029 1411